How to report an error
Two routes, both of which reach a person:
- Use the report an issue form — the fastest option, and it lets you attach a screenshot.
- Email [email protected] with the article URL and what is wrong.
The more specific you can be, the faster we can act. The article URL, the passage in question, and a source that contradicts it is ideal. You do not need to be polite about it, and you do not need to be certain — a hunch that something looks off is worth reporting.
You can report anonymously. We only ask for an email address so we can tell you what we did.
How we assess it
- Acknowledge. Every report that includes contact details gets a reply.
- Verify. We check the claim against primary sources — not against what we originally wrote.
- Classify. The issue is graded as a factual error, an omission, an ambiguity, a broken link, or a difference of interpretation.
- Act. Factual errors are corrected. Ambiguities are rewritten. Differences of interpretation may result in the article presenting both positions.
- Record. Substantive changes are logged against the article.
If we conclude the article was right, we will tell you why and point you at the evidence. We will not simply ignore the report.
Timelines we hold ourselves to
- Anything unsafe
- Content that could lead to harm to an animal is taken down or amended immediately on report, and verified afterwards. We would rather remove a correct article for a day than leave a dangerous one up for an hour.
- Clear factual errors
- Corrected within a few working days of verification.
- Omissions, ambiguity, stale information
- Folded into the next scheduled update of that article.
- Broken or moved links
- Fixed as part of routine maintenance.
How we label changes
Not every edit is a correction, and we distinguish between them:
- Correction — the article stated something factually wrong. The change is described openly.
- Clarification — the article was accurate but could be misread. The wording is tightened.
- Update — the facts themselves changed: new research, a reformulated product, revised guidance.
- Retraction — the article's central claim no longer stands. It is unpublished, and we say why.
Version history
Every article displays a Last updated date, generated from the article record rather than typed in by hand. Substantive corrections are recorded against the article so that the fact a change happened is not lost when the text changes.
We do not move an update date without doing real editorial work. Refreshing dates to look current is a tactic aimed at search engines, not readers, and it is not one we use.
Transparency commitments
- Corrections are made in public. We do not quietly rewrite an article and pretend the earlier version never existed.
- We do not delete an article to make an error disappear. If something must come down, we say that it came down and why.
- A commercial relationship never affects whether a correction is made. If a correction costs us affiliate revenue, the correction still happens.
- Reports from readers are treated the same as reports from brands. Neither gets priority for being commercially useful.
Found something wrong? Report it here. It genuinely helps, and it is the fastest way to make the site better for the next person.